Data Quality
See where your product data falls short and get clear steps to fix it
Product Health Score
Products Analyzed
1,247
Total in project
Issues Found
102
12 high, 34 med, 56 low
Content Coverage
81%
Avg. field completion
Last Scan
Just now
Auto-refresh enabled
Recommendation Signals
3 of 5 signal sources active. Turn on more to get sharper, data-backed recommendations.
Cluster Outliers
Shows attributes that similar products have filled in but this product doesn't. Always on for individual product views.
Brand Glossary Alignment
Checks how many brand glossary terms appear in the product's copy. Helps keep language on-brand and contributes to the Conversion Potential score.
Internal Linking
Flags products with no inbound links, products that need more links, and link strength leaking outward. Contributes to the SEO score.
Google Search Console
Bases SEO recommendations on real impressions, click-through rates, and average position from the last 30 days. Tells the difference between a visible page with poor click-through and a page Google isn't showing at all.
Live-page Health
Checks page speed signals (LCP/CLS/INP), broken images, and missing price or buy buttons on the live storefront. Uses the latest page audit snapshot (within 30 days).
No Activity Data
Activity calendar will appear once quality changes are recorded.
Quality Milestones
Track your progress toward quality goals
Complete your first milestone to see it here
Keep working on your data quality to reach this milestone.
Score Breakdown
Quality score by area
Product Family Performance
See which product families score highest and which need work
Specifications
4 attributes • 2 required
Marketing
2 attributes
Compliance
2 attributes • 2 required
Logistics
2 attributes
General
1 attribute
Content Completion Funnel
How far along each product is toward complete content
Fully Complete Products
Products with all content fields
SEO & Conversion Deep Dive
Scores broken down by component
Channel Readiness
How ready your products are for each sales channel
Readiness scores weight required fields at 70% and recommended fields at 30%. Hover over a channel to see its specific requirements.
Content Field Analysis
How complete each field is, across product families
| Family | Desc | Short | Meta | M. Desc | Cat. | Images | Brand | Price | Avg | |
|---|---|---|---|---|---|---|---|---|---|---|
| Electronics | 64% | 54% | 71% | 58% | 89% | 82% | 88% | 91% | 75% | |
| Clothing | 66% | 51% | 57% | 51% | 78% | 68% | 69% | 89% | 66% | |
| Home & Garden | 57% | 51% | 54% | 48% | 77% | 77% | 65% | 70% | 62% | |
| Sports | 66% | 65% | 57% | 60% | 85% | 71% | 85% | 79% | 71% | |
| Beauty | 67% | 61% | 71% | 63% | 86% | 71% | 88% | 80% | 73% | |
| Overall | 82% | 68% | 75% | 62% | 91% | 87% | 94% | 98% | 82% |
Suspicious values
Numeric values that deviate from their family, likely data-entry errors, unit mistakes, or genuine outliers.
Weight (g) = 14,200 · family mean 312.50 ± 88.20
Price = 4,999 · family mean 84.60 ± 41.10
Length (cm) = 1.6 · family mean 58.20 ± 9.40
Stock Quantity = 99,999 · family mean 312.00 ± 410.50
Duplicate SKUs & EANs
Two products with the same SKU/EAN will collide on every channel, fix or merge before exporting.
Catalog freshness
How many products haven't been touched recently, a leading indicator of stale data.
No AI enrichment run on this product yet.
Awaiting human review since first import.
Not yet sent to any channel.
No edits in over a month.
Older than a quarter, content may be stale.
Channel feeds may be out of sync.
Quality Guard rule failures
Products that fail an active rule are blocked from your channels. Fix the rule or the product data to unblock them.
Quality Improvement Roadmap
Step by step toward better data quality
Quick Wins
High-impact, low-effort improvements
Add missing prices
Products without pricing information
Assign categories
Products without category assignments
Content Enrichment
Detailed product information
SEO Optimization
Search engine visibility
Polish & Refine
Final quality improvements
Target: 85% quality score
Complete all phases to exceed your target!
Products Needing Attention
22 products with quality issues
Quick Wins
Quick improvements that move your score the most
Add missing product images
Add 3+ high-quality images to your 15 most viewed products. Products with multiple images have 58% higher conversion rates.
Generate compelling meta descriptions
Create unique, keyword-rich meta descriptions for your "T-Shirts" category. This can improve click-through rates by up to 40%.
Optimize product titles with keywords
Update titles for 8 high-potential products to include relevant search terms. This can improve search visibility.
Top 80%
Higher than 80% of stores your size
Electronics Leader
15 points above average (60)
Achievements
9/72 earned
Completeness Pioneer
Completeness Master
Completeness Perfectionist
SEO Beginner
SEO Master
SEO Expert
Keyword Wizard
Conversion Starter
Top-selling product 'Wireless Headphones' score dropped 12 points!
Just now
Large import: 120 new products with low completeness.
5 min ago
Automated Fixes
This month's improvements
data points improved