Send the catalog out once Each channel gets its format
Export products to Excel or CSV, push them into a connected webshop, or publish a live feed, with the fields and column order each destination expects.
- Excel, CSV and channel formats
- Reusable templates per destination
Key features
Save a template per channel
Fields, column order and format are stored per destination, so an export is never reassembled by hand.
Map onto a channel's schema
AI proposes which product attribute answers each required field; you adjust, and the mapping stays with the template.
Publish a feed that keeps up
Feed Hub re-generates a channel's feed as your catalog changes, instead of you re-exporting a file.
Destinations
Four ways a product leaves WISEPIM
A file you download, a webshop you have connected, a live channel feed, or another project in your own account.
An Excel or CSV file
Pick the products and the template, and download the file the destination asked for.
A connected webshop
Push straight into Shopify, WooCommerce, Magento 2, Lightspeed or CCV Shop over their API.
A live channel feed
Feed Hub publishes a feed per marketplace, comparison site or ad platform and regenerates it as the catalog changes.
Another WISEPIM project
Copy a selection into a second project, merging on SKU where a product is already there.
How it works
Catalog to channel in three steps
The same three steps whether the destination is a spreadsheet on your desktop or a marketplace feed that refreshes nightly.
01
Pick what goes out
Filter or select the products you want to send, then choose the channel or file format the destination expects.
A selection and a destination. Nothing has been generated yet.
02
Pick or build a template
Reuse a saved template, or assemble one with the fields, column order and format the channel asks for. AI proposes the attribute mapping.
The template is saved against that channel and reused on every export after this one.
03
Export or publish
Download the file, push the products into a connected channel, or publish the selection as a Feed Hub feed.
A file in your downloads, products live on the channel, or a feed URL that keeps refreshing.
Attribute mapping
Drag your attribute onto the channel field
AI does the first pass against the destination's schema. Anything it cannot place, such as a channel-specific category code or a second price, you place yourself.
Drag an attribute onto a channel field, or select an attribute and pick its field.
5/8 channel fields mapped
Attributes without a field
What the channel asks for
id
title
Product nameMatched by AIdescription
DescriptionMatched by AIprice
PriceMatched by AIavailability
brand
BrandMatched by AIgtin
color
ColorMatched by AI
Before it goes out
See what a channel will reject
Channel Readiness scores each connected channel on the fields it requires and lists the products missing them.
Score per channel, not per product
Each channel gets a coverage bar for its own required fields, because Amazon and Google do not ask for the same things.
Jump straight to the gap
A coverage bar opens the list of products missing that field, ready for bulk edit or AI enrichment.
Enriched content travels
Descriptions, specs, translations and linked media go out with the export, so a channel gets the finished product.
FAQs
Product export questions
What teams ask before they send a catalog out to a channel.
Still have questions?
Can't find the answer you're looking for? Please get in touch with our team.
Contact SupportNext step
Set up one channel and reuse the template
Build the template once, on the channel that matters most. Every export after that is a selection and a click.







