Define what should happen when something changes in your catalog. When a product is created, updated, or imported, WISEPIM automatically triggers the actions you define -- enriching, translating, validating, and publishing without lifting a finger.
Set up trigger-based rules that fire automatically. When a product is created, updated, or imported, your workflow kicks in instantly.
Add conditions to your triggers so actions only fire when specific criteria are met, like quality score thresholds or missing fields.
String together enrichment, translation, validation, and publishing steps into a single automated pipeline that runs end to end.
Design, monitor, and manage all your automated workflows from a single dashboard. See which automations are running, track success rates, and fine-tune triggers in real time.

See how each step of your product workflow transforms when you replace manual effort with intelligent automation.
Every product requires manual data entry, copy-pasting between systems, hand-written descriptions, manual translation requests, and individual channel uploads. Errors slip through constantly, and your team is buried in repetitive work.
2.5 hours per product
88%
High labor costs
Products flow through your pipeline automatically. Triggers detect new or updated products, AI enriches and translates content, quality checks catch issues before they go live, and channels are updated instantly. Your team focuses on strategy, not data entry.
4 minutes per product
99.5%
Minimal overhead
New products are detected and automatically routed into the enrichment pipeline with all required fields flagged.
AI enriches descriptions, generates specs, and fills in missing attributes based on product type and category.
Content is automatically translated to all configured languages with context-aware AI that preserves brand voice.
Automated quality checks verify completeness, accuracy, and consistency before any product moves forward.
Approved products are published to all connected sales channels with platform-specific formatting applied automatically.
Time per Product
Accuracy Rate
Products per Day
Triggers listen for events in your catalog and start a workflow the moment something changes. No polling, no delays -- instant response.
Add conditions to control exactly when your workflow should proceed. Filter by any product attribute, quality score, status, or custom field.
Actions are the work your automation performs. Chain multiple actions together to build end-to-end pipelines that handle everything from enrichment to publishing.
Choose from pre-built automation templates for common workflows like product enrichment, translation, and channel publishing. Customize any template to match your exact needs.

Triggers listen for events in your catalog and start a workflow the moment something changes. No polling, no delays -- instant response.

Add conditions to control exactly when your workflow should proceed. Filter by any product attribute, quality score, status, or custom field.

Actions are the work your automation performs. Chain multiple actions together to build end-to-end pipelines that handle everything from enrichment to publishing.

Choose from pre-built automation templates for common workflows like product enrichment, translation, and channel publishing. Customize any template to match your exact needs.

Don't build from scratch. Start with a proven template and customize it to fit your workflow.
Automatically enrich, translate, and publish every new product that enters your catalog. From import to live on all channels in minutes, not hours.
Trigger a quality check whenever a product is updated. If the score drops below your threshold, block publishing and notify the responsible team member.
Schedule automations to update pricing, descriptions, and categories for seasonal campaigns. Set it once, and your entire catalog updates on time, every time.
Learn how to build automations with triggers, actions, and conditions, plus tips for error handling and optimization.
Discover more ways to optimize your product management
Set quality standards and let automations enforce them across your entire catalog.
Combine automated triggers with bulk actions to process thousands of products at once.
Automate stage transitions from draft to published with lifecycle-aware triggers.
Discover other features designed to streamline your product management and eliminate manual work.
Streamline your product management with intelligent automation and bulk operations.
Get back 40+ hours per week by automating repetitive product management tasks.
Import thousands of products from any platform in minutes with smart mapping.
Join leading E-commerce brands using WISEPIM to create compelling product information.
Calculate Your ROI