AI Product Translation for Ecommerce in 70+ Languages

WISEPIM translates products into more than 70 languages, across 94 language and region codes, so regional variants such as Belgian Dutch or Canadian French are stored as their own language. Each translation follows your dictionary, tone and formality settings, and SEO fields are translated as their own fields. It does not create a new storefront for you, so the language has to exist on the channel you sync to.

Quality Guard rules check products against your standards, for example that a German translation exists or that a field stays within a length limit. A rule can warn, skip a product or block its export, so a product that fails is not pushed until you fix it. Translation runs save straight to the product, so Quality Guard acts at export rather than as an approval step.

In the translation settings. The dictionary holds the terms that must translate one way, with a translation per language and a keep-as-is flag for brand and product names. Tone, formality and extra instructions are set per language. The Knowledge Library steers AI enrichment of your source copy; the translator works from the dictionary and these settings.

WISEPIM charges a few cents per product per language, at the rate on your plan, and the pricing page has the exact figure. Agencies typically quote per word or per product and expect a review cycle. The two are not the same product: WISEPIM gives you a first pass you review yourself, not a human translator's sign-off.

Yes. Missing attributes and SEO descriptions can be generated first and translated in the same automated workflow, so you are not translating a half-empty product. You can also run the two separately if you want to approve the source copy first.

Product titles, descriptions, short descriptions, SEO titles, meta descriptions, product FAQs and text attributes. You switch translation off per field and add instructions per target language. SKUs, EANs, prices and other numbers are never translated, and brand names are kept as they are by default.

Not automatically. Translation runs do not trigger auto-sync; you push translated products with a manual export, an automation or a catalog job. Magento receives names, descriptions and meta fields per store view, Lightspeed and CCV Shop receive multilingual content, WooCommerce works through WPML or Polylang after WISEPIM's language check, and Shopify receives the translated title and description.

Translations run in the background as a queued job, so you keep working while the catalog is processed and each product reports back on its own. How long a run takes depends on how many products and languages you queued.

AI product translation uses a language model to translate product titles, descriptions, SEO fields and attributes into other languages, field by field. WISEPIM adds your dictionary, translation memory, tone and formality settings, so the same terms come out the same way across the catalog.

Yes. Brand names are preserved by default, and dictionary entries marked keep as-is are passed to the AI as terms to leave unchanged. Check them in your first sample, because the dictionary guides the model rather than overriding every word after the fact.

Standard runs save translations to the product straight away, so review happens afterwards in the product grid and editor, with Quality Guard able to hold a product back from export. The Translate a shop catalog job adds a quality hold and a review step before it exports.

Fast uses 1 credit per product per language and handles normal product copy well. Pro uses a much larger model at 5 credits per product per language, for luxury, regulated or technical lines where nuance matters. Both use your dictionary and settings.

You set formality per language: formal, informal, neutral or default. That covers choices such as du or Sie in German and je or u in Dutch. A project has one setting per language, so you cannot keep two registers of the same language side by side.

Yes, separately from products. Category names, descriptions, meta fields and FAQs translate through category translation at 1 credit per category per language, and translated categories go to shops that support languages.