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AI Translation

Translate Your Products to Hebrew

Reach 9M+ Hebrew speakers in Israel and beyond. AI translation that keeps technical terms, units and the market's tone right gets your product data ready for your shop, your dealers and marketplaces.

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Speakers
9M+
Market Size
$11B
Online Shoppers
6.5M
Annual Growth
12.5%
Avg. order value
$85
Mobile share
65%

Online shoppers and market size cover these countries: Israel, United States, Canada, France, United Kingdom.

How it works

How to Translate Products to Hebrew

Get your product catalog translated and ready to sell in three simple steps

  1. 01

    Import your products

    Connect your e-commerce platform or upload your catalog as a file. WISEPIM takes over titles, descriptions, attributes and categories.

  2. 02

    AI translates to Hebrew

    The AI translates your catalog with your glossary, your protected terms and your instructions per market. Numbers, units and model numbers stay as they are.

  3. 03

    Review and publish

    Review the translations and publish them to your sales channels. That way you reach Hebrew-speaking customers without going through an agency.

Example

One article: what changes, what stays

An example from a sanitary catalog. Texts and option values are translated. Numbers, units and article numbers stay exactly as they are.

One article: what changes, what stays
Product nameThermostatic shower mixer, surface-mounted, DN 15, chromeTranslated, with the terms from your glossary
Material (option value)BrassTranslated once for every product with this value
Connection1/2"Stays 1/2"
Flow rate22 l/minStays 22 l/min
Article numberTB-4415-CRStays TB-4415-CR (protected term)

In a Catalog Jobs translation run, a text whose numbers, units or protected terms do not match the source waits in the Review queue instead of going live.

Checklist

Hebrew Product Information Checklist

Make sure your product data is complete and optimized for Hebrew-speaking customers

Product Content

  • Build titles in the order your channel expects: brand, product type, key spec, model
  • Keep article numbers, EANs and model codes untranslated as protected terms
  • Use one term per concept across the whole catalog, set in your glossary
  • Translate safety notes and claims exactly, and never add new ones
  • Check that bullet points name the same specs as the source

Attributes and Specifications

  • Translate option values once per attribute, not per product
  • Keep spec values identical: DN 15, 1/2" and 22 l/min stay as they are
  • Write decimals and thousands the way the target market does
  • Mark brand and series names as never translate
  • Check units the market writes differently, without changing the value

SEO and Discoverability

  • Keep meta titles under 60 and meta descriptions under 160 characters
  • Use the search terms buyers in the market use, not literal translations
  • Translate the alt text of your images
  • Map your categories to the category names of the market
  • Set hreflang tags for every language version

Check one of your files first

Send us one product file as it comes from your supplier or ERP. We show you on your own rows what to fix before you translate it.

Request the free check
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Culture and language

Hebrew Culture and Language Insights

Understanding the local culture is key to successful product translations

Recommended Tone and Style

Use a Mixed tone with a direct, respectful, community-oriented, efficient style when writing product descriptions.

Key Considerations

  • Hebrew is a Right-to-Left (RTL) language, requiring significant layout and design adjustments.
  • Family and community values are highly important; messaging can resonate by appealing to these.
  • Direct communication is generally appreciated, but always with respect.
  • Religious holidays and national events heavily influence shopping patterns and consumer behavior.
  • High emphasis on security and trust, especially for online transactions.

Common Mistakes to Avoid

  • Failing to implement proper RTL design, leading to a poor user experience.
  • Ignoring local holidays (e.g., Passover, Rosh Hashanah) in marketing campaigns.
  • Using literal translations instead of culturally adapted content, missing nuances or local slang.
  • Not offering popular local payment methods, which can lead to high cart abandonment.

Translation tips

  • Ensure complete Right-to-Left (RTL) support for text, layout, and user interface elements to provide a native experience.
  • Localize all dates, times, currency (ILS - Israeli New Shekel), and measurement units to Israeli standards.
  • Engage native Hebrew speakers for translation and transcreation to capture cultural nuances and a natural tone.
  • Adapt marketing messages to reflect local values, humor, and current events, avoiding direct literal translations.
  • Be mindful of religious and cultural sensitivities, especially in imagery and messaging.

Market

Selling Products in Israel: E-commerce Landscape

Understand the platforms, payment methods, and shopping habits of Hebrew-speaking customers

Popular Platforms

  • Amazon
  • eBay
  • Azrieli.com
  • Zap.co.il (price comparison)
  • Shufersal Online

Payment Methods

  • Credit Cards (Isracard, Visa, Mastercard)
  • PayPal
  • Bit (local payment app)
  • Bank Transfers

Peak Shopping Seasons

  • Passover (Pesach)
  • Rosh Hashanah (Jewish New Year)
  • Hanukkah
  • Black Friday
  • Cyber Monday

Shipping Expectations

Consumers expect efficient and often fast delivery options. Local pickup points (PikUp) are very popular due to convenience and security concerns. Clear tracking information is essential.

Localization

Localizing for Hebrew-Speaking Customers

Translation is just the start. Adapt your content to local expectations for maximum impact.

  • The metric system is standard for all measurements (e.g., meters, centimeters, kilograms, liters).
  • Clothing sizes primarily follow European (EU) sizing conventions (e.g., women's 36-44, men's S-XL). It is beneficial to provide a comprehensive size chart with EU, US, and UK equivalents.
  • Shoe sizes are typically given in European (EU) sizing (e.g., 38, 39, 40).
  • Product weights are expressed in kilograms (kg) for larger items and grams (g) for smaller items (e.g., '500 גרם' for 500 grams, '1.5 ק"ג' for 1.5 kilograms).
  • Dimensions are typically listed in centimeters (cm) in the order of Length x Width x Height (אורך x רוחב x גובה), for example, '20 ס"מ x 15 ס"מ x 10 ס"מ'.

  • Date format: DD/MM/YYYY or D.M.YYYY (e.g., '31/12/2025' or '31.12.2025').
  • Decimal separator: Decimal point ('.') (e.g., '1.23').
  • Thousand separator: Comma (',') (e.g., '1,234,567').
  • Currency: Israeli New Shekel (ILS). The symbol '₪' typically precedes the amount with a space (e.g., '₪ 99.95'). Alternatively, the ISO code 'ILS' can follow the amount (e.g., '99.95 ILS').
  • Time format: 24-hour format is common in official and business contexts (e.g., '14:30'). The week starts on Sunday.

  • Embrace authentic and natural lifestyle photography featuring real people rather than overly staged studio shots. Imagery that conveys warmth, family, and community resonates well.
  • Show a diverse range of models reflecting Israel's multicultural society, including individuals of Ashkenazi, Mizrahi, Ethiopian, and Russian-speaking backgrounds. Authenticity and genuine expressions are highly valued.
  • Prefer clean, modern design aesthetics with a good use of whitespace. While not strictly minimalist, designs should avoid clutter and be easy to navigate. Direct eye contact in model photography is generally acceptable and can build trust.
  • Incorporate imagery of Israeli nature and landscapes (e.g., desert, beaches, historical sites) when relevant, as these evoke a sense of local pride and connection. Avoid imagery that could be perceived as politically insensitive or disrespectful to religious customs, such as non-kosher food items or immodest attire in traditional contexts.

  • Red (אדום) is strongly associated with sales, discounts, and urgency. It is widely used to highlight promotions and special offers.
  • Blue (כחול) is a prominent color for trust, reliability, and professionalism, often used by banks, tech companies, and government entities. It conveys a sense of security and stability.
  • Gold (זהב), Silver (כסף), and Black (שחור) are effective for signifying premium quality, luxury, and sophistication in e-commerce, particularly for high-end products or exclusive services.
  • Blue and White (כחול ולבן) are the national colors of Israel. While they can evoke national pride and identity, use them judiciously to avoid overly political or nationalistic connotations, unless directly relevant to a 'made in Israel' product.

Local SEO

Local SEO Tips for Hebrew

Optimize your product content for search engines in Hebrew-speaking markets

  • Prioritize Google (Google.co.il) as it dominates the Israeli search market. Tailor all SEO efforts primarily for Google's algorithms.
  • Conduct thorough keyword research for Hebrew variations, including common transliterations of English terms (e.g., 'אייפון 15' for 'iPhone 15') and mixed-language queries. Pay attention to Hebrew prefixes like 'ל-' (to), 'ה-' (the), 'מ-' (from) which can significantly alter search intent and volume.
  • Utilize local Israeli directories for link building, such as DunsGuide (דנסגייד), B144 (בי144), and Zap (זאפ). Seek partnerships with prominent Israeli news sites (e.g., Ynet, Walla!, Mako) and popular local blogs or influencers for high-quality backlinks.
  • Ensure your website supports Right-to-Left (RTL) text direction correctly in both content and design. Implement 'hreflang' tags to distinguish between Hebrew (he) and other language versions (e.g., en-IL for English content targeted at Israel).
  • Optimize for mobile-first indexing, as mobile usage is extremely high in Israel. Voice search is also gaining traction, so optimize for conversational, question-based queries in Hebrew, reflecting natural speech patterns.

Free tool

Generate hreflang tags for your translated pages

Add the URL of each language version and copy valid hreflang link tags, x-default included.

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More languages

More Languages to Translate Products To

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Platform Integrations

Hebrew Translation for Every Platform

Translate once, publish to every channel you sell on. Push your Hebrew product content to Shopify, Magento, WooCommerce, Lightspeed and other connected platforms, or export it as a feed or file. Opt-in auto-sync sends saved changes to supported shops.

FAQ

Hebrew Product Translation FAQ

Common questions about translating products to Hebrew

WISEPIM translates with the glossary and do-not-translate terms from your Knowledge Library, so product names and fixed terms come out the way you set them. It handles product descriptions, technical specifications, and sales copy. It typically delivers 95%+ accuracy. You can review and edit every translation before publishing, and reviewer feedback can become new glossary terms and settings for the next run.

It depends on the size of your catalog and the number of languages. Bulk translations run in the background as a job, so you can keep working, and you get a notification when the results are ready to review. Before you start, a free preview shows how many texts per language need translating and what the run costs in credits.

Yes, within the rules you set. The AI adapts tone, wording and formatting to the target market, and you steer it per project with a glossary of fixed translations, words that are never translated (brand names, model codes) and your own instructions. In a Catalog Jobs translate run, every new translation is checked for kept numbers and units, protected terms, intact HTML and length limits, and a text that fails waits in the Review queue instead of going live.

Yes, if you turn on SEO optimization in your translation settings. Meta titles, meta descriptions and meta keywords are then written for search in the target language, with natural keyword placement and the original meaning kept. With it off, they are translated faithfully at a similar length. In a Catalog Jobs translate run, meta titles over 60 characters and meta descriptions over 160 go to the Review queue.

Yes, you have full control. You can edit any translated content directly in WISEPIM and push the changes to your connected sales channels. If you update the original product description, you choose whether to translate it again or keep your manual edits. On paid plans, the operation history lets you undo changes at any time.

Translation runs on credits. A standard translation of one product into one language costs one credit, and a higher-quality tier costs more per product. Before every run, a free preview shows how many texts per language will be translated and how many credits the run takes, so you can start with one category.

Yes. WISEPIM translates from your project's main language, so your source data does not have to be in English. You pick the target languages for each run.

Push it to a connected shop, export it as a file or feed from Feed Hub, or share a read-only Brand Portal in the languages you choose. Dealers browse it, download the data or import it into their own WISEPIM.

Related Hebrew E-commerce Search Terms

  • קניות אונליין
  • חנות אינטרנטית
  • מבצעים
  • משלוח מהיר
  • מוצרים

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