Translate Your Products to
Hebrew
Reach 9M+ speakers of Hebrew across Israel and beyond. Tap into a thriving e-commerce market with AI-powered translation that captures cultural nuances and drives conversions.
Hebrew E-commerce Market Opportunity
Understand the potential of selling to Hebrew-speaking customers
Market Metrics
Growth Potential
The Hebrew e-commerce market is growing at 12.5% annually, with a total market size of $11B. This represents a significant opportunity for businesses looking to expand internationally.
Target Audience
6.5M online shoppers actively buying products in Israel, United States, Canada, France, United Kingdom. These customers are ready to purchase from international sellers who speak their language.
Hebrew Cultural & Language Insights for Product Translation
Understanding the culture is key to successful product translations
Recommended Tone & Style
Use a Mixed tone with direct, respectful, community-oriented, efficient style when writing product descriptions.
Key Considerations
- Hebrew is a Right-to-Left (RTL) language, requiring significant layout and design adjustments.
- Family and community values are highly important; messaging can resonate by appealing to these.
- Direct communication is generally appreciated, but always with respect.
- Religious holidays and national events heavily influence shopping patterns and consumer behavior.
- High emphasis on security and trust, especially for online transactions.
Common Mistakes to Avoid
- ⚠Failing to implement proper RTL design, leading to a poor user experience.
- ⚠Ignoring local holidays (e.g., Passover, Rosh Hashanah) in marketing campaigns.
- ⚠Using literal translations instead of culturally adapted content, missing nuances or local slang.
- ⚠Not offering popular local payment methods, which can lead to high cart abandonment.
Selling Products in Israel: E-commerce Landscape
Understand the platforms, payment methods, and shopping habits of Hebrew-speaking customers
Popular Platforms
Payment Methods
Shipping Expectations
Consumers expect efficient and often fast delivery options. Local pickup points (PikUp) are very popular due to convenience and security concerns. Clear tracking information is essential.
Peak Shopping Seasons
Best Practices for Translating Products to Hebrew
Localizing Products for Hebrew-Speaking Customers
Translation is just the beginning. Adapt your content to local expectations for maximum impact.
Visual Preferences
- Embrace authentic and natural lifestyle photography featuring real people rather than overly staged studio shots. Imagery that conveys warmth, family, and community resonates well.
- Show a diverse range of models reflecting Israel's multicultural society, including individuals of Ashkenazi, Mizrahi, Ethiopian, and Russian-speaking backgrounds. Authenticity and genuine expressions are highly valued.
- Prefer clean, modern design aesthetics with a good use of whitespace. While not strictly minimalist, designs should avoid clutter and be easy to navigate. Direct eye contact in model photography is generally acceptable and can build trust.
- Incorporate imagery of Israeli nature and landscapes (e.g., desert, beaches, historical sites) when relevant, as these evoke a sense of local pride and connection. Avoid imagery that could be perceived as politically insensitive or disrespectful to religious customs, such as non-kosher food items or immodest attire in traditional contexts.
Units & Measurements
- The metric system is standard for all measurements (e.g., meters, centimeters, kilograms, liters).
- Clothing sizes primarily follow European (EU) sizing conventions (e.g., women's 36-44, men's S-XL). It is beneficial to provide a comprehensive size chart with EU, US, and UK equivalents.
- Shoe sizes are typically given in European (EU) sizing (e.g., 38, 39, 40).
- Product weights are expressed in kilograms (kg) for larger items and grams (g) for smaller items (e.g., '500 גרם' for 500 grams, '1.5 ק"ג' for 1.5 kilograms).
- Dimensions are typically listed in centimeters (cm) in the order of Length x Width x Height (אורך x רוחב x גובה), for example, '20 ס"מ x 15 ס"מ x 10 ס"מ'.
Number & Date Formatting
- Date format: DD/MM/YYYY or D.M.YYYY (e.g., '31/12/2025' or '31.12.2025').
- Decimal separator: Decimal point ('.') (e.g., '1.23').
- Thousand separator: Comma (',') (e.g., '1,234,567').
- Currency: Israeli New Shekel (ILS). The symbol '₪' typically precedes the amount with a space (e.g., '₪ 99.95'). Alternatively, the ISO code 'ILS' can follow the amount (e.g., '99.95 ILS').
- Time format: 24-hour format is common in official and business contexts (e.g., '14:30'). The week starts on Sunday.
Color Meanings
- Red (אדום) is strongly associated with sales, discounts, and urgency. It is widely used to highlight promotions and special offers.
- Blue (כחול) is a prominent color for trust, reliability, and professionalism, often used by banks, tech companies, and government entities. It conveys a sense of security and stability.
- Gold (זהב), Silver (כסף), and Black (שחור) are effective for signifying premium quality, luxury, and sophistication in e-commerce, particularly for high-end products or exclusive services.
- Blue and White (כחול ולבן) are the national colors of Israel. While they can evoke national pride and identity, use them judiciously to avoid overly political or nationalistic connotations, unless directly relevant to a 'made in Israel' product.
Hebrew Local SEO Tips
Optimize your product content for search engines in Hebrew-speaking markets
Hebrew Product Information Checklist
Ensure your product data is complete and optimized for Hebrew-speaking customers
Product Content
- Translate product titles accurately
- Localize product descriptions with local keywords
- Adapt marketing claims for local regulations
- Translate bullet points and key features
- Review brand voice consistency
Attributes & Specifications
- Convert sizes to local standards
- Translate color names appropriately
- Localize material descriptions
- Convert measurements (cm/inches, kg/lbs)
- Adapt technical specifications
SEO & Discoverability
- Optimize meta titles with local keywords
- Write compelling meta descriptions
- Translate image alt text for accessibility
- Research local search terms and trends
- Include relevant local product categories
Related Languages
Expand to similar markets
Hebrew Product Translation for Every E-commerce Platform
Translate once, publish everywhere. Connect your Hebrew product catalog to Shopify, Magento, WooCommerce, Amazon, and more. All translations sync automatically across every sales channel.
Don't see the platform you need?
We're constantly adding new integrations. Let us know what platforms you'd like to see next, and we'll prioritize them for future updates.
Expand Your Global Reach
Connect with customers worldwide through AI-powered translation that captures cultural nuances and drives conversions across all major markets.
Hebrew Product Translation FAQ
Common questions about translating products to Hebrew
Ready to Sell in Hebrew?
Start translating your product catalog today and reach millions of new customers