Luxembourgish flag
AI Translation

Translate Your Products to
Luxembourgish

Reach 0.6M+ speakers of Luxembourgish across Luxembourg and beyond. Tap into a thriving e-commerce market with AI-powered translation that captures cultural nuances and drives conversions.

0.6M+
Speakers
$1.5B
Market Size
0.5M
Online Shoppers
9.5%
Annual Growth

Luxembourgish E-commerce Market Opportunity

Understand the potential of selling to Luxembourgish-speaking customers

Market Metrics

Avg. Order Value:$135
Mobile Commerce:68%

Growth Potential

The Luxembourgish e-commerce market is growing at 9.5% annually, with a total market size of $1.5B. This represents a significant opportunity for businesses looking to expand internationally.

Target Audience

0.5M online shoppers actively buying products in Luxembourg. These customers are ready to purchase from international sellers who speak their language.

Cultural & Language Insights

Understanding the culture is key to successful product translations

Recommended Tone & Style

Use a Mixed tone with professional, respectful, clear, multilingual-aware style when writing product descriptions.

Key Considerations

  • Multilingualism is paramount; while Luxembourgish is official, French and German are widely used in business and daily life. Content strategy should reflect this.
  • High expectations for quality and precision in all communications, reflecting the country's high standard of living.
  • Punctuality and reliability are highly valued, particularly concerning delivery times and customer service.
  • Strong emphasis on data privacy and security, requiring transparent policies and secure payment options.
  • Consumers are accustomed to cross-border shopping, so competitive pricing and international shipping options are important.
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Common Mistakes to Avoid

  • Assuming a single language (e.g., only French or German) is sufficient without considering the local preference for Luxembourgish in certain contexts.
  • Underestimating the importance of high-quality, professional translations; Luxembourgish speakers are exposed to multiple high-standard languages.
  • Not adapting payment methods to local preferences, such as Digicash (Payconiq) which is popular.
  • Failing to provide clear and comprehensive information regarding shipping, returns, and privacy policies.

E-commerce in Luxembourg

Know where and how customers shop

Popular Platforms

Amazon
Bol.com
Zalando
Local Retailer Websites
Fnac

Payment Methods

Credit/Debit Cards (Visa, Mastercard)
PayPal
Digicash (Payconiq)
Bank Transfer (Sofort/Klarna)
Google Pay/Apple Pay

Shipping Expectations

Luxembourgish consumers expect fast, reliable, and often free shipping, with clear tracking information and flexible delivery options. Free and easy returns are also a strong expectation.

Peak Shopping Seasons

Christmas/New Year (November-December)
Black Friday/Cyber Monday (November)
Summer Sales (July-August)
Easter (March-April)
Luxembourg National Day (June 23)

Translation Best Practices

Engage native Luxembourgish translators who understand the nuances and cultural context, especially the interplay with French and German.
For broader appeal, consider offering content in French and German alongside Luxembourgish, prioritizing based on specific product or target audience.
Be aware of loanwords from French and German; ensure they are used appropriately and consistently within the Luxembourgish text.
Maintain a professional yet approachable tone, reflecting the mixed formality level. Avoid overly casual language in business contexts.
Ensure all legal texts, terms and conditions, and privacy policies are accurately translated and compliant with Luxembourgish and EU regulations.

Related Languages

Expand to similar markets

Expand Your Global Reach

Connect with customers worldwide through AI-powered translation that captures cultural nuances and drives conversions across all major markets.

Frequently Asked Questions

Common questions about translating products to different languages

Ready to Sell in Luxembourgish?

Start translating your product catalog today and reach millions of new customers