Revenue intelligence
Count the sales stockouts cost youEvery stockout event, priced per SKU.
WISEPIM estimates lost sales from stockouts at SKU level, total missed revenue, number of events, average loss per event and which products to restock first.
- Per-SKUMissed revenue estimated
- RankedRecovery opportunities
Why it matters
Revenue reports hide empty shelves
When a product is out of stock, the lost sales simply don't appear in your revenue dashboard, they're invisible. You see what sold; you never see what would have sold if stock had been available. Over time, those invisible losses compound quietly into a significant gap in your annual revenue.
WISEPIM tracks every out-of-stock event per SKU and applies the product's historical daily sales rate to estimate exactly how much revenue you missed while it was unavailable. The result is a ranked list of your biggest stockout losses, absolute revenue missed, number of events and average loss per event, so you can prioritise your reorder and inventory decisions.
Paired with your sales velocity and seasonal demand data, the stockout loss report also flags products approaching risk and estimates their recovery potential if you restock now, turning reactive firefighting into proactive inventory planning.
How it works
How the loss is calculated
From inventory log to a prioritised restock plan in four steps.
Connect your inventory source
Sync stock levels from Shopify, WooCommerce, Lightspeed, Magento or your warehouse system. WISEPIM logs every time a product's available stock hits zero.
Review the stockout event log
See every out-of-stock event per SKU, start date, duration, estimated revenue missed and how many times the product went out of stock in your selected period.
Rank by recovery potential
Sort products by total lost revenue, event frequency or average loss per event. High-velocity products with repeat stockouts rise to the top of your reorder list.
Act on the trend
Use the stockout trend view to spot seasonal patterns, identify supply chain weak points and set reorder points that stop the losses before they happen.
What you'll learn
Questions this report answers
Stop accepting stockout losses as an unavoidable cost of doing business.
- How much total revenue did I lose to out-of-stock events last quarter?
- Which products cost me the most revenue when they went out of stock?
- How many stockout events did I have, and how long did each one last?
- Is the frequency of stockout events increasing or decreasing over time?
- Which out-of-stock products have the highest recovery potential if I restock now?
- Are there seasonal patterns in my stockouts I should plan inventory around?
The payoff
Turn stockout insight into recovered revenue
Knowing the exact cost of empty shelves is the first step to eliminating them.
Hidden revenue gaps
Quantify the sales that never appeared in your dashboard because stock ran out.
Reorder decisions
Prioritise restocking by actual lost revenue, not gut feel or last week's sell-through.
Stockout frequency
Spot repeat offenders and seasonal patterns early enough to prevent the next stockout.
FAQs
Questions about Stock-out loss
What teams usually want to know before switching this report on.
Still have questions?
Can't find the answer you're looking for? Please get in touch with our team.
Contact SupportPrice your own stockoutsEvery event, every SKU.
Connect a store and the stock-out report estimates missed revenue per event and ranks which products to restock first.
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