PIM software for small business
PIM for Small Business
Start free and upgrade when you grow
WISEPIM gives a small team the product data workflow of a large one: one catalog, AI-written product content and a sync to your store. Free for your first 100 products, without a credit card.
- Free up to 100 products
- Unlimited users
- No credit card

Key features
Free to start
100 products, no credit card, no end date.
Set up in an afternoon
Connect your store or upload a spreadsheet and begin.
Pay as you grow
Plans follow your product count, not your headcount.
Sound familiar?
Where small teams lose time
In a small business the person who manages products also answers customers, buys stock and runs the ads. Product data gets whatever time is left.

The master spreadsheet
One Excel file holds the real product data, it lives on one laptop and every upload to the store is a copy-paste session.
No time to write descriptions
New products go live with the supplier's one-liner because writing a proper description for each one takes an evening you do not have.
Enterprise tools are out of reach
Most PIM systems are priced and sold for large companies, with sales calls, implementation fees and annual contracts.
Content that does not rank
Thin titles and missing meta descriptions keep products off the first page of Google, so you pay for ads to get seen.
A second channel doubles the work
Adding bol.com, Amazon or a second store means entering every product again, in the format that channel wants.
Knowledge in one head
When the one person who knows the products is on holiday, nobody can add a product or fix a price.
Setup
Your first afternoon in WISEPIM
No implementation partner and no onboarding project. This is what a typical start looks like.
Sign up without a card
5 minutes
Create a free account. The Free plan covers 100 products with no end date, so you can test on your real catalog.
Connect your store
First hour
Connect Shopify, WooCommerce, CCV Shop, Lightspeed E-Series or another store, or upload your spreadsheet. AI proposes the column mapping.
Improve your first products
Same day
Let AI write descriptions and SEO fields for a few products, compare them with the originals and push the ones you like to your store.
How WISEPIM helps
A PIM sized for a small team
Four things that save a small team hours every week.
A free plan that stays free
100 products, 3 languages, 50 AI credits a month, unlimited users and all store integrations, without a trial that expires.
You decide with your own products, not with a demo account.
Descriptions in minutes
AI writes product descriptions, titles and SEO fields from your product data and keywords. You review and edit before anything goes live.
New products go live with complete pages.
One update, every channel
Edit a product once and push titles, prices, stock and images to your store, then add a marketplace feed when you are ready.
No more copy-paste between systems.
A price that follows your catalog
Paid plans are priced by product count. Adding a colleague costs nothing, and you can cancel a monthly plan at any time.
The tool grows with the business, not ahead of it.
Integrations
Works with the store you have
Every plan, including Free, includes the store integrations.
- ShopifyImport products and push titles, prices, stock, images and translations back.
- WooCommerceImport the full catalog and send prices, stock, SEO and details back.
- CCV ShopImport the catalog and export it back with images, categories, prices and stock.
- Lightspeed E-Series (Ecwid)Import the catalog and push improved titles, descriptions, prices and images.
- SquarespacePush names, descriptions, prices and SEO fields back to your store.
- bol.comGenerate a hosted feed file to list your products on bol.com.
In the product
Connect your store during sign-up
Onboarding includes a step where you pick your store and connect it, so your own products can be in WISEPIM from the start.
Compared
Your options as a small business
For a small catalog, a spreadsheet works. This is when a PIM starts to pay off, and what the alternatives cost.
| What matters | WISEPIM | Spreadsheet and store admin | Enterprise PIM |
|---|---|---|---|
| Cost to start | Free up to 100 products | Free | Usually an annual contract |
| Setup | Self-service, same day | None | Implementation project, often with a partner |
| Product descriptions | AI drafts, you approve | You write each one | Varies, often an add-on |
| Extra users | Unlimited on every plan | Shared file | Often priced per seat |
| A second sales channel | Add a store or feed from the same data | Enter products again | Yes |
If you sell under a hundred products on one store and add few new ones, a spreadsheet and your store admin can be enough. A PIM pays off when you add channels, languages or suppliers.
Compare PIM systems side by sidePrice and free plan
What it costs a small business
Start on Free and move to Starter when you pass 100 products. Both include unlimited users and all store integrations.
Free
For your first 100 products, no card required.
Free
- Up to 100 products
- 50 AI credits per month
- 3 languages included
- Import and export via Excel or CSV
- Up to 3 custom attributes
- Your store integration
Starter
For a growing webshop catalog.
€299
per month, billed yearly, or €399 month to month.
- Up to 1,000 products
- 4,000 AI credits per month
- 3 languages included
- Enough AI credits to enrich the catalog every month
- Built-in SEO fields
- Bulk editing across thousands of products
Starter Plus
The next step when you pass 1,000 products.
€399
per month, billed yearly, or €529 month to month.
- Up to 2,500 products
- 10,000 AI credits per month
- 3 languages included
- Everything in Starter
- More products and AI credits
- Same features, larger catalog
Monthly plans can be cancelled at any time and annual billing saves around 25%. AI works out to a few cents per product depending on your plan; the pricing page shows every tier.
FAQ
Small business PIM questions
What small webshops and startups ask before they start.
Still have questions?
Can't find the answer you're looking for? Please get in touch with our team.
Contact SupportStart with your own products, for free.
100 products, no credit card and no end date. Or book a demo and we set it up with you.
- products enriched
- 150M+
- languages
- 93
- integrations
- 33
- countries
- 20+
Maintained byDiego NijboerCo-Founder & CTO