AI content
Test prompts on real products Nothing saves until you apply.
Load a real product, generate a field, and read the generated text next to the value that is stored today.
- 8 prompt modes
- Current and generated side by side
- Your recent results stay switchable
Key features
Eight modes to work in
Description, short description, title, SEO meta, product attributes, FAQ, image alt text and web research, each with its own settings.
Tone, industry and length
Set the voice, say what you sell, and cap the length. The character count and the field's limit sit under the output.
Nothing is applied by accident
Generating copy writes nothing. Apply is a separate button and it only touches the product you loaded. Web research is the exception: it starts a real research job that follows your research settings.
Why test first
Why the first prompt rarely works
Wording that produced a good description for one product often collapses on the next one, and a catalog is where you find that out the expensive way.
The first draft is always too generic
A prompt written in the abstract produces copy that would fit any product in the category. Reading it next to a real record is what makes that obvious.
Result: you fix the prompt instead of four hundred descriptions.
Length rules break quietly
A meta description that runs past the limit gets cut by the search engine rather than by you, and nothing in the catalog flags it.
Result: the character count and the limit are visible while you tune.
Nobody wants to test on live data
Trying a prompt on real products usually means writing to them and undoing it afterwards.
Result: generating and applying are two separate actions.
How it works
Load a product, choose a field, compare
Three steps, and the third is where you decide whether the prompt was any good.
01
Load a product
Step 1
Pick a real product from your catalog. Its current values fill the left panel, so every comparison is against what is actually stored.
The lab is working on your data instead of an example.
02
Choose a field and configure it
Step 2
Pick the field to work on, set tone, industry and target length, and start from a saved prompt or one of your presets.
A configuration you can save as a preset for next time.
03
Generate and compare
Step 3
The generated text appears next to the current value with its character count. Quick refinements nudge the result without rewriting the prompt.
You apply the version you picked, or change the prompt and run it again.
What you can work on
Eight modes, eight sets of settings
Each mode knows what its field is for, so the controls and the limits change with it.
Description
The long product description, with tone, industry and a target length you set before generating.
Short description
The teaser that has to work inside a listing, held to the length the channel expects.
Titles
Product titles built from the attributes the record already carries, in the order your category reads best.
SEO meta
Meta title and description with the character count and the limit visible while you tune.
Product attributes
Structured attribute values instead of prose, derived from what the product already holds.
FAQ
Buyer questions and answers for the product, up to 20, with the question types, tone and point of view you choose.
Image alt text
Alt text per image, written from the product it belongs to rather than from the file name.
Web research
Start a real research job for the loaded product from inside the lab. It follows your web research settings, including automatic applying.
Compare
Compare before you apply
Generated text lands beside the value it would replace, never on top of it, so the decision is a comparison instead of an undo.
Current and generated, side by side
Both panels carry a character count, and the generated one warns when it runs past the field's limit.
Refine without rewriting
Quick refinements adjust the result, so a small correction does not mean editing the prompt again.
Your recent results stay
The last few results per field stay switchable, so you can go back to the one that read best.
Why test on one product
A prompt is cheapest to fix before the bulk run
Every weakness in a prompt is multiplied by the number of products you run it on. Testing on real products first is how you keep that number at one.
Generating copy across a catalog uses 1 AI credit per product. A prompt that turns out to be too generic on a run of 5,000 products costs 5,000 credits and an afternoon of cleanup, and the second run costs the same again. Text tests in Prompt Lab use no credits at all, so the sensible order is obvious: get the prompt right on a handful of real products, then run it on all of them.
Real products matter because prompts fail on the products you did not picture when you wrote them. A prompt written with a rich, well-described bestseller in mind will invent filler for a product that arrived with a name and an EAN. A prompt tuned on a jacket will produce odd copy for a belt in the same category. Prompt Lab loads the actual record from your catalog, with its real attributes and its real gaps, and shows you what the prompt makes of it.
Nothing you generate in the lab touches the product until you press Apply, and Apply only writes to the one product you loaded. You can test as often as you like on live data without a staging copy of your catalog.
Eight modes
What you can test in Prompt Lab
Each mode knows its field, so the controls, the limits and what Apply writes change with it.
| Mode | What it generates | Settings you control | What Apply writes |
|---|---|---|---|
| Description | The long product description | Tone, purpose, industry, point of view, target length, specification table | The description of the loaded product |
| Short description | The teaser shown in listings and summary blocks | Tone, industry, point of view, target length | The short description |
| Titles | One, three or five title options | Number of options (1, 3 or 5), maximum length, include the brand, tone, industry | The title you pick |
| SEO meta | SEO title and meta description | Primary keyword, industry | The meta title and meta description |
| Product attributes | Structured attribute values derived from the product's data | Industry, how many attributes, which kinds to focus on | The attribute values you accept |
| FAQ | Buyer questions and answers for the product | FAQ types, number of questions (up to 20), tone, point of view, use the latest web research | The product's FAQs |
| Image alt text | Alt text per product image | Which image, maximum length, include the brand or a keyword, extra instructions | The alt text of each image |
| Web research | Specs, copy, images and prices from the web | Identifier type, research focus | Runs a real research job; see the note below |
A test session
One test, start to finish
The loop most people settle into after their first few sessions.
01
Load a real product
Open Prompt Lab under AI and Automation, search for a product by SKU and load it. Its current values fill the left panel, so every comparison is against what is actually stored.
02
Pick the mode
Choose the field you are working on. The settings panel changes to the controls that field needs.
03
Start from a saved prompt or a default
Load a template from your Prompt Library, start from the mode's default, or write your own instructions.
04
Set the controls
Tone, purpose, industry, point of view and length for copy; a primary keyword for SEO meta; the number of variants for titles.
05
Generate and compare
The output appears next to the current value, each with a character count. Read both before you change anything.
06
Refine or rewrite
Use a quick refinement for a small correction, or change the prompt itself when the problem repeats across products.
07
Repeat on other products
Load a second and third product from different corners of the catalog and generate again with the same prompt.
08
Save, then apply or run
Save the prompt to the library, and apply the result to this product if it is good. The bulk run happens from the library or the product grid.
Choosing test products
Six products that break a prompt early
Testing on your best product proves very little. Pick a small set that covers the ways your catalog differs.
The thin one
A product with a name, an EAN and almost nothing else. If the prompt invents specs here, it will invent them across every supplier import.
The rich one
A product with full attributes and a good description. Check that the new copy uses the facts and is actually better than what is there.
The odd one out
A product that sits in the category but does not look like the rest, such as an accessory among main items.
The bestseller
The product where a worse description costs the most. Compare the output with the copy that already sells.
A variant parent
A configurable product with sizes or colours, to see whether the copy talks about the range or about one variant.
Another category
If the prompt will run across categories, test one from each. Vocabulary that suits shoes can sound wrong on bags.
Reading the result
What to check in the comparison
Most problems are visible in a careful read of one output next to the current value. Look for these before you look at style.
- Every fact traces back to the product. Each number, material and claim should appear in the product's attributes or description. If it does not, the prompt is inviting the AI to fill gaps.
- Nothing important was dropped. The current value may hold a certification, a warning or a compatibility note the new copy left out.
- The length fits the field. Read the character count against the limit of the field and of the channel the copy is for.
- The opening is about this product. A first sentence that would fit any product in the category means the prompt asks for tone, not substance.
- No repetition across products. Generate for three products and read the openings side by side. The same phrase three times will be the same phrase 3,000 times.
- The keyword sounds natural. For SEO meta, the primary keyword should read like part of the sentence, not like a tag.
- The voice matches your other copy. If it does not, fix the Knowledge Library rather than the single prompt; the AI reads it on every run.
Iterating
Refine without starting over
The lab keeps the small corrections cheap, so you spend your edits on the prompt itself.
- Quick refinements nudge the last result with one click, such as shorter, more technical, punchier, benefits-led, lead with the brand, or a stricter length for titles.
- Recent results stay switchable per mode for about two hours, so you can go back to the version that read best. They live in your browser, not in the product.
- Presets save a mode's settings, such as tone, industry and length, so they come back the next time. Presets are stored in your browser, so a colleague does not see them.
- Two test variables: in a lab test, {{title}} and {{description}} are replaced with the loaded product's values. You rarely need them, because the product's data is sent along with every prompt anyway.
Titles and SEO meta
Testing titles and meta descriptions
Short fields are where a prompt is easiest to test and easiest to get wrong, because every character counts.
In Titles mode you can ask for one, three or five options at once and apply the one you like. Generate options for a handful of products, then look at what the winners have in common: usually brand and product type first, then the one attribute buyers filter on. Write that order into the prompt.
In SEO meta mode, set the primary keyword per test. Google does not set a fixed character limit for meta descriptions; it shortens the snippet to fit the device. A length you choose and keep consistent is more useful than chasing a magic number, and the character count under the output helps you hold it.
Marketplace titles are different, because the limits are hard. Amazon, for example, caps most product titles at 75 characters from 27 July 2026. If a prompt writes titles for a channel with a limit, put the limit in the prompt and check the count on your longest product names.
From lab to catalog
Turn a tested prompt into a bulk run
A prompt that held up on six products is ready for six thousand.
01
Save it to the library
Save as a new prompt, or update the library prompt you loaded. Its settings are saved with it.
02
Make it the default for its field
The default is preselected in the enrichment dialog and used when WISEPIM fills empty fields on its own.
03
Run it on a first batch
Select a filtered batch of a few hundred products and run the prompt from the grid. Each product uses 1 credit.
04
Read a sample, then scale
Open ten products from the batch. If they hold up, run the rest, or put the prompt in an automation so new products get it on import.
Good to know
What Prompt Lab does not do
So you know where its answers end:
- No model picker. WISEPIM chooses and maintains the model behind each job. You control the instructions and the settings, not the model or its temperature.
- One prompt at a time. There is no split view that runs two prompts side by side. Generate variants of a prompt in the library, then test each one in the lab.
- Session history, not an audit log. Recent results are kept in your browser for a short time. Save anything worth keeping to the library.
- Apply is per product. The lab never writes to more than the one product you loaded. Bulk runs happen from the library, the product grid or an automation.
Sources
Search and marketplace facts on this page
Snippet length and the Amazon title limit come from the sources below, checked in October 2026.
- Google Search Central, meta descriptions and snippetshttps://developers.google.com/search/docs/appearance/snippet
- Google Search Central, using generative AI contenthttps://developers.google.com/search/docs/fundamentals/using-gen-ai-content
- Lengow Help Center, Amazon 75-character title limithttps://help.lengow.com/hc/en-us/articles/28740293588508--Amazon-News-9th-July-2026-New-75-character-title-limit-and-Item-Highlights
FAQs
Prompt Lab questions, answered
What you can generate, what testing does to your data, and how a prompt you tuned here reaches the rest of the catalog.
Still have questions?
Can't find the answer you're looking for? Please get in touch with our team.
Contact SupportNext step
Test a prompt on your own product
Load one product, generate the field, compare it with what is there. Nothing is saved until you apply it.
