Best Categories for Toys & Games

Include completed puzzle dimensions and a preview image — puzzle buyers want to know the finished size for framing and need to verify image appeal before purchasing.

Feature safety certifications (ASTM F963, EN 71, BPA-free) prominently — parents of babies and toddlers prioritize safety above all other attributes when choosing toys.

Track series, wave, and exclusivity status as structured attributes — collectors search by these identifiers and will leave your store if this data is missing.

Highlight specific skills developed (coding, engineering, chemistry) rather than just 'educational' — parents search for specific learning outcomes when buying STEM toys.

Always specify maximum weight capacity and age range together — parents need both to determine if the toy is appropriate for their child. Missing either causes return hesitation.

Include player count and play time as primary filters — these are the two attributes board game buyers check first when shopping for specific occasions.

Always specify battery type, whether batteries are included, and charge time — these details are the most-asked questions for electronic toys and prevent post-purchase disappointment.

Always include piece count and set number — LEGO buyers search by set number directly, and piece count is the primary comparison metric between sets.

Use franchise and character as filterable attributes, not categories — children search by specific character names, and franchise-based categories create unmaintainable taxonomy duplication.

Clearly distinguish sealed products from single cards — collectors pay vastly different prices and have different expectations for sealed booster packs versus individual cards.