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Google product taxonomy 2021-09-21

Sporting Goods Google product category ID 988

Sporting Goods is one of the 21 top-level categories in Google's product taxonomy. It has 4 subcategories and 800 categories in total, down to level 7.

Category ID and path

ID
988
Full path
Sporting Goods

Subcategories of Sporting Goods

The 4 level-2 categories of Sporting Goods with their IDs. Each row lists its own subcategories.
IDCategorySubcategories
499713Athletics25
990Exercise & Fitness26
1001Indoor Games8
1011Outdoor Recreation17

No extra attributes for this branch

Google's product data specification lists no category-specific attributes for Sporting Goods. The attributes it requires for every product still apply: id, title, description, link, image_link, availability, price. Product data specification

Shopify categories that map to Sporting Goods

From Shopify's published crosswalk (2026-08 to Google 2021-09-21): 3055 Shopify categories map into this branch. The 15 closest matches are listed.

Shopify categoryGoogle category
sg Sporting Goods988 Sporting Goods
sg-1 Sporting Goods > Athletics499713 Athletics
sg-2 Sporting Goods > Fitness & General Exercise Equipment990 Exercise & Fitness
sg-3 Sporting Goods > Indoor Games1001 Indoor Games
sg-4 Sporting Goods > Outdoor Recreation1011 Outdoor Recreation
sg-1-1 Sporting Goods > Athletics > American Football1093 American Football
sg-1-2 Sporting Goods > Athletics > Baseball & Softball1070 Baseball & Softball
sg-1-3 Sporting Goods > Athletics > Basketball1081 Basketball
sg-1-4 Sporting Goods > Athletics > Boxing & Martial Arts499719 Boxing & Martial Arts
sg-1-5 Sporting Goods > Athletics > Broomball Equipment6734 Broomball Equipment
sg-1-6 Sporting Goods > Athletics > Cheerleading3354 Cheerleading
sg-1-7 Sporting Goods > Athletics > Coaching & Officiating6739 Coaching & Officiating
sg-1-8 Sporting Goods > Athletics > Cricket1087 Cricket
sg-1-9 Sporting Goods > Athletics > Dancing989 Dancing
sg-1-10 Sporting Goods > Athletics > Fencing1006 Fencing

Download the full Shopify to Google crosswalk

How to set google_product_category in your feed

Put the numeric ID in the google_product_category attribute. Google accepts the ID or the full path, not both; the ID stays the same in every language. The attribute is optional: without it, Google assigns a category itself.

XML feed (RSS 2.0)
<item>
  <g:id>SKU-123</g:id>
  <g:google_product_category>988</g:google_product_category>
</item>
Text feed (TSV or CSV)
id	google_product_category
SKU-123	988

Google's help page on google_product_category

Not sure which category fits?

Paste a few product titles and the Category Finder suggests a Google product category and ID for each one.

Questions about Sporting Goods

What is the Google product category ID for Sporting Goods?

The ID is 988 and the full path is Sporting Goods. In google_product_category you send either the ID or the full path, not both. The ID is the same in every language.

How many subcategories does Sporting Goods have?

Sporting Goods has 4 direct subcategories and 800 categories in total, down to level 7 of the taxonomy (version 2021-09-21).

Which attributes does Google require for Sporting Goods?

Google's product data specification lists no extra attributes for this category. The attributes Google requires for every product still apply: id, title, description, link, image_link, availability, price.

Other top-level Google product categories

Google product taxonomy guide

How the taxonomy works, how to choose the deepest category and common mistakes.

Download the full list

All 5,595 Google categories with IDs as CSV or JSON, in 7 languages.

Product Category Finder

Find the Google category and ID for your own product titles.

Product data specification