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Google product taxonomy 2021-09-21

Food, Beverages & Tobacco Google product category ID 412

Food, Beverages & Tobacco is one of the 21 top-level categories in Google's product taxonomy. It has 3 subcategories and 363 categories in total, down to level 6.

Category ID and path

ID
412
Full path
Food, Beverages & Tobacco

Subcategories of Food, Beverages & Tobacco

Smaller categories in Food, Beverages & Tobacco

These level-2 categories are small, so they are listed here instead of on a page of their own.

Tobacco Products (435)

Food, Beverages & Tobacco > Tobacco Products

  • 3916 Chewing Tobacco
  • 3151 Cigarettes
  • 3682 Cigars
  • 3741 Loose Tobacco
  • 499963 Smoking Pipes
  • 4091 Vaporizers & Electronic Cigarettes
  • 543635 Electronic Cigarettes
  • 543634 Vaporizers

Attributes Google requires for Food, Beverages & Tobacco

Only what Google's Merchant Center help documents for this branch, with links to the source pages.

Applies to categories inside Food, Beverages & Tobacco

Alcohol must use its own categories

Alcoholic beverages must be submitted to Alcoholic Beverages (499676) or one of its subcategories. Homebrewing and winemaking supplies go to Homebrewing & Winemaking Supplies (3577) or a subcategory.

Attributes: google_product_category

Categories:

  • 499676 Food, Beverages & Tobacco > Beverages > Alcoholic Beverages

Source: Google product category [google_product_category]

Applies to categories inside Food, Beverages & Tobacco

Subscriptions to physical goods

Google accepts physical goods subscriptions only in eight categories: Personal Care (2915), Health Care (491), Home & Garden (536), Pet Supplies (2), Toys (1253), Prepared Foods (5814), Apparel & Accessories (166) and Coffee (1868).

Attributes: google_product_category

Categories:

  • 5814 Food, Beverages & Tobacco > Food Items > Prepared Foods
  • 1868 Food, Beverages & Tobacco > Beverages > Coffee

Source: Product data specification

Shopify categories that map to Food, Beverages & Tobacco

From Shopify's published crosswalk (2026-08 to Google 2021-09-21): 749 Shopify categories map into this branch. The 15 closest matches are listed.

Shopify categoryGoogle category
fb Food, Beverages & Tobacco412 Food, Beverages & Tobacco
fb-1 Food, Beverages & Tobacco > Beverages413 Beverages
fb-2 Food, Beverages & Tobacco > Food Items422 Food Items
fb-3 Food, Beverages & Tobacco > Tobacco Products435 Tobacco Products
fb-1-1 Food, Beverages & Tobacco > Beverages > Alcoholic Beverages499676 Alcoholic Beverages
fb-1-2 Food, Beverages & Tobacco > Beverages > Buttermilk6797 Buttermilk
fb-1-3 Food, Beverages & Tobacco > Beverages > Coffee1868 Coffee
fb-1-4 Food, Beverages & Tobacco > Beverages > Cordials, Syrups & Squash413 Beverages
fb-1-5 Food, Beverages & Tobacco > Beverages > Fruit Flavored Drinks8036 Fruit Flavored Drinks
fb-1-6 Food, Beverages & Tobacco > Beverages > Hot Chocolate415 Hot Chocolate
fb-1-7 Food, Beverages & Tobacco > Beverages > Juices, Milkshakes & Smoothies2887 Juice
fb-1-8 Food, Beverages & Tobacco > Beverages > Low Alcohol & Alcohol-Free Beverages413 Beverages
fb-1-9 Food, Beverages & Tobacco > Beverages > Milk418 Milk
fb-1-10 Food, Beverages & Tobacco > Beverages > Non-Dairy Milk5724 Non-Dairy Milk
fb-1-11 Food, Beverages & Tobacco > Beverages > Powdered Beverage Mixes6848 Powdered Beverage Mixes

Download the full Shopify to Google crosswalk

How to set google_product_category in your feed

Put the numeric ID in the google_product_category attribute. Google accepts the ID or the full path, not both; the ID stays the same in every language. The attribute is optional: without it, Google assigns a category itself.

XML feed (RSS 2.0)
<item>
  <g:id>SKU-123</g:id>
  <g:google_product_category>412</g:google_product_category>
</item>
Text feed (TSV or CSV)
id	google_product_category
SKU-123	412

Google's help page on google_product_category

Not sure which category fits?

Paste a few product titles and the Category Finder suggests a Google product category and ID for each one.

Questions about Food, Beverages & Tobacco

What is the Google product category ID for Food, Beverages & Tobacco?

The ID is 412 and the full path is Food, Beverages & Tobacco. In google_product_category you send either the ID or the full path, not both. The ID is the same in every language.

How many subcategories does Food, Beverages & Tobacco have?

Food, Beverages & Tobacco has 3 direct subcategories and 363 categories in total, down to level 6 of the taxonomy (version 2021-09-21).

Which attributes does Google require for Food, Beverages & Tobacco?

Google's product data specification lists no extra attributes for this category. The attributes Google requires for every product still apply: id, title, description, link, image_link, availability, price.

How deep do the food categories go in Google's taxonomy?

Food, Beverages & Tobacco (412) goes down to level 6 of the taxonomy, with 363 categories below it. Its direct subcategories are Beverages (413), Food Items (422) and Tobacco Products (435).

Other top-level Google product categories

Product data specification