Google product taxonomy 2021-09-21

Toys & Games Google product category ID 1239

Toys & Games is one of the 21 top-level categories in Google's product taxonomy. It has 5 subcategories and 173 categories in total, down to level 5.

Category ID and path

ID: 1239
Full path: Toys & Games

Subcategories of Toys & Games

The 5 level-2 categories of Toys & Games with their IDs. Each row lists its own subcategories.
ID	Category	Subcategories
4648	Game Timers	0
3793	Games Battle Top Accessories (6794) Battle Tops (6329) Bingo Sets (3749) Blackjack & Craps Sets (7411) Board Games (1246) Card Game Accessories (6853) Card Games (1247) Dexterity Games (6054) Dice Sets & Games (6037) Poker Chip Accessories (7383) Poker Chips & Sets (5403) Portable Electronic Games (4554) Roulette Wheels & Sets (7412) Slot Machines (8472) Tile Games (6038)	15
1249	Outdoor Play Equipment Inflatable Bouncer Accessories (7219) Inflatable Bouncers (6396) Play Swings (6270) Play Tents & Tunnels (6397) Playhouses (1251) Pogo Sticks (1863) Sandboxes (2743) See Saws (6450) Slides (2867) Stilts (3948) Swing Set & Playset Accessories (6269) Swing Sets & Playsets (6271) Trampoline Accessories (5524) Trampolines (1738) Water Play Equipment (6464)	15
3867	Puzzles Jigsaw Puzzle Accessories (7081) Jigsaw Puzzles (2618) Mechanical Puzzles (4011) Wooden & Pegged Puzzles (6725)	4
1253	Toys Activity Toys (4352) Art & Drawing Toys (3731) Ball Pit Accessories (7311) Ball Pits (3207) Bath Toys (3911) Beach & Sand Toys (1268) Building Toys (1254) Dolls, Playsets & Toy Figures (1255) Educational Toys (1262) Executive Toys (3074) Flying Toy Accessories (7366) Flying Toys (1261) Musical Toys (1264) Play Vehicle Accessories (5970) Play Vehicles (2505) Pretend Play (3229) Remote Control Toy Accessories (2778) Remote Control Toys (2546) Riding Toy Accessories (7202) Riding Toys (2799) Robotic Toys (3625) Sports Toy Accessories (8127) Sports Toys (1266) Toy Gift Baskets (499712) Toy Weapon & Gadget Accessories (500005) Toy Weapons & Gadgets (3627) Visual Toys (3562) Wind-Up Toys (2953)	28

Smaller categories in Toys & Games

These level-2 categories are small, so they are listed here instead of on a page of their own.

Game Timers (4648)

Toys & Games > Game Timers

No subcategories: use 4648.

Puzzles (3867)

Toys & Games > Puzzles

7081 Jigsaw Puzzle Accessories
2618 Jigsaw Puzzles
4011 Mechanical Puzzles
6725 Wooden & Pegged Puzzles

Attributes Google requires for Toys & Games

Only what Google's Merchant Center help documents for this branch, with links to the source pages.

Applies to categories inside Toys & Games

Subscriptions to physical goods

Google accepts physical goods subscriptions only in eight categories: Personal Care (2915), Health Care (491), Home & Garden (536), Pet Supplies (2), Toys (1253), Prepared Foods (5814), Apparel & Accessories (166) and Coffee (1868).

Attributes: google_product_category

Categories:

1253 Toys & Games > Toys

Source: Product data specification

Shopify categories that map to Toys & Games

From Shopify's published crosswalk (2026-08 to Google 2021-09-21): 271 Shopify categories map into this branch. The 15 closest matches are listed.

Shopify category	Google category
tg Toys & Games	1239 Toys & Games
tg-1 Toys & Games > Game Timers	4648 Game Timers
tg-2 Toys & Games > Games	3793 Games
tg-3 Toys & Games > Outdoor Play Equipment	1249 Outdoor Play Equipment
tg-4 Toys & Games > Puzzles	3867 Puzzles
tg-5 Toys & Games > Toys	1253 Toys
tg-2-1 Toys & Games > Games > Battle Top Accessories	6794 Battle Top Accessories
tg-2-2 Toys & Games > Games > Battle Tops	6329 Battle Tops
tg-2-3 Toys & Games > Games > Bingo Sets	3749 Bingo Sets
tg-2-4 Toys & Games > Games > Blackjack & Craps Sets	7411 Blackjack & Craps Sets
tg-2-5 Toys & Games > Games > Board Games	1246 Board Games
tg-2-6 Toys & Games > Games > Card Game Accessories	6853 Card Game Accessories
tg-2-7 Toys & Games > Games > Card Games	1247 Card Games
tg-2-8 Toys & Games > Games > Dexterity Games	6054 Dexterity Games
tg-2-9 Toys & Games > Games > Dice Sets & Games	6037 Dice Sets & Games

Download the full Shopify to Google crosswalk

How to set google_product_category in your feed

Put the numeric ID in the google_product_category attribute. Google accepts the ID or the full path, not both; the ID stays the same in every language. The attribute is optional: without it, Google assigns a category itself.

XML feed (RSS 2.0)

<item>
  <g:id>SKU-123</g:id>
  <g:google_product_category>1239</g:google_product_category>
</item>

Text feed (TSV or CSV)

id	google_product_category
SKU-123	1239

Google's help page on google_product_category

Not sure which category fits?

Paste a few product titles and the Category Finder suggests a Google product category and ID for each one.

Questions about Toys & Games

What is the Google product category ID for Toys & Games?

The ID is 1239 and the full path is Toys & Games. In google_product_category you send either the ID or the full path, not both. The ID is the same in every language.

How many subcategories does Toys & Games have?

Toys & Games has 5 direct subcategories and 173 categories in total, down to level 5 of the taxonomy (version 2021-09-21).

Which attributes does Google require for Toys & Games?

Google's product data specification lists no extra attributes for this category. The attributes Google requires for every product still apply: id, title, description, link, image_link, availability, price.

Other top-level Google product categories

Google product taxonomy guide

How the taxonomy works, how to choose the deepest category and common mistakes.

Download the full list

All 5,595 Google categories with IDs as CSV or JSON, in 7 languages.

Product Category Finder

Find the Google category and ID for your own product titles.

Product data specification