E-commerce Dictionary

The process of tailoring product data and content to meet the specific requirements and best practices of individual e-commerce sales channels.

Channel content adaptability is the capability of product content to be easily adjusted and repurposed for diverse e-commerce channel requirements and formats.

The continuous process of tailoring and refining product content specifically for each distribution channel to maximize engagement, conversion, and visibility.

Channel-specific attribute requirements are the unique set of product attributes, their formats, and values mandated by individual e-commerce platforms or sales channels.

Channel-Specific Content Adaptation is the process of tailoring product information and media to meet the unique technical, stylistic, and audience requirements of different sales and marketing channels.

Channel-specific data requirements are the unique formats, attributes, and content rules mandated by each e-commerce sales or marketing channel.

Content syndication is the process of distributing product content, including descriptions, images, and specifications, to multiple external channels.

Data distribution is the process of delivering product information to various sales, marketing, and operational channels. It ensures consistent, accurate, and up-to-date data across all customer touchpoints.

Data feed management involves collecting, optimizing, and distributing product data to various sales and marketing channels. It ensures accurate, consistent, and up-to-date information across platforms.

A digital catalog is an electronic version of a product catalog, offering interactive features and rich media for an enhanced online browsing experience.

Digital retail readiness is the state where all product information, assets, and data are complete, accurate, and optimized for syndication to various digital sales channels.

An e-commerce channel is a platform or medium through which products are sold online, such as marketplaces, webshops, or social commerce.