E-commerce Dictionary

Technical specifications are the measurable facts about a product, such as size, weight, material, power and performance, that buyers use to compare items.

Time to Market (TTM) measures the duration from a product's conception to its availability for purchase. Optimizing TTM is crucial for e-commerce businesses to stay competitive and capitalize on trends.

Transcreation is adapting a message to another language and culture so it keeps the same intent, tone and effect, instead of translating it word for word.