E-commerce Dictionary
Not sure what a term means? Find plain-English definitions, real-world examples, and practical tips for PIM, product data, and all things e-commerce.
All Terms
Headless CMS
A Headless CMS is a back-end only content management system that acts as a content repository, making content accessible via an API for display on any device or platform.
Product Brand Voice Guidelines
Product Brand Voice Guidelines define the specific tone, style, and vocabulary used in product information to ensure consistent brand identity across all sales channels.
Semantic Search
A search technology that interprets user intent and the contextual meaning of terms to deliver more relevant product results.
Video Commerce
Video commerce is the practice of using video content to showcase and sell products directly to consumers through shoppable links and interactive features.