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E-commerce Dictionary

Not sure what a term means? Find plain-English definitions, real-world examples, and practical tips for PIM, product data, and all things e-commerce.

456 Terms
15 Categories
3 Difficulty Levels

All Terms

Low-Code Integration

Intermediate

Low-code integration connects software systems through visual builders and ready-made connectors, so you write little or no code to move data between them.

Process managementOctober 11, 2026

Low-code PIM Configuration

Intermediate

Low-code PIM configuration means setting up a PIM system's data model, rules and channel outputs through settings and templates instead of custom code.

Operations and workflow managementOctober 11, 2026

MACH Architecture

Advanced

A way to build commerce systems from Microservices, API-first, Cloud-native and Headless components that you can combine and replace one by one.

Core concepts and strategyOctober 11, 2026

MPN (Manufacturer Part Number)

Basic

An MPN (Manufacturer Part Number) is the code a manufacturer gives a product to identify it within its own range.

Product and catalog managementOctober 11, 2026

Marketing Attributes

Intermediate

Marketing attributes are the product characteristics used to position and sell a product, such as benefits, claims, style and perceived quality.

Product and catalog managementOctober 11, 2026

Marketplace Aggregator

Intermediate

A marketplace aggregator is a company that buys small brands selling on marketplaces like Amazon and runs them as one larger business.

E-commerce strategyOctober 11, 2026

Marketplace Compliance

Intermediate

Marketplace compliance refers to adhering to the specific rules, policies, and legal requirements set by online marketplaces for product listings, data, and seller operations. Failure to comply can lead to penalties or account suspension.

Channel management and syndicationMarch 18, 2026

Marketplace Integration

Intermediate

Marketplace integration connects your store or product system to online marketplaces, so listings, prices, stock and orders sync without manual work.

Channel management and syndicationOctober 11, 2026

Mass actions

Intermediate

Mass actions, or mass product actions, let you apply one change to many products at once instead of editing each product separately.

Operations and workflow managementOctober 11, 2026

Master Data Governance (MDG)

Intermediate

Master data governance (MDG) is the set of rules, roles and processes that control how master data such as product, customer and supplier records is created, changed and checked.

Data managementOctober 11, 2026

Master Data Management (MDM)

Advanced

Master data management (MDM) is the discipline and software for keeping one trusted version of core business data, such as products, customers, suppliers and locations, across all systems.

Data management and qualityOctober 11, 2026

Media Asset Linking

Intermediate

Media asset linking is connecting images, videos, manuals and other files to the right product or variant record, with their role, order and channel.

Content and digital asset managementOctober 11, 2026

Media management

Intermediate

Media management is organizing, storing and distributing product images, videos and documents so every channel shows the right, current files for each product.

Content and digital asset managementOctober 11, 2026

Metadata Layer

Intermediate

A metadata layer holds the definitions, types, rules and relationships that describe your data, so people and systems know what each field means and how to use it.

Data management and qualityOctober 11, 2026

Metadata Management

Advanced

Metadata management is defining, organizing and governing the data that describes your data, such as field definitions, units, value lists and ownership.

Data management and qualityOctober 11, 2026

Microservices Architecture

Advanced

A way of building software as small, independent services that each do one job, talk through APIs, and can be deployed and scaled separately.

Operations and workflow managementOctober 11, 2026

Middleware

Intermediate

Ecommerce middleware is software that sits between your store and other systems, such as ERP, PIM and marketplaces, and moves and translates data between them.

Core concepts and strategyOctober 11, 2026

Multi-channel inventory management

Intermediate

Multi-channel inventory management is keeping one accurate stock count for products you sell on several channels, so every channel shows what you can actually ship.

Operations and workflow managementOctober 11, 2026

Multi-channel retailing

Intermediate

Multi-channel retailing is selling the same products through several separate channels at once, such as a webshop, marketplaces, social shops and a physical store.

Channel management and syndicationOctober 11, 2026

Multi-domain MDM

Advanced

Multi-domain MDM is master data management that governs several data domains, such as customers, products, suppliers and locations, in one system.

Data managementOctober 11, 2026

Multi-tenant SaaS PIM

Intermediate

A SaaS PIM is a product information management application you rent as an online service; in a multi-tenant setup, many customers share one platform with their data kept separate.

Core concepts and strategyOctober 11, 2026

Multichannel marketing

Intermediate

Multichannel marketing involves using multiple independent channels to interact with customers. It focuses on reaching customers wherever they are, maintaining consistent messaging across each touchpoint.

E-commerce strategy and analyticsMarch 18, 2026

Navigation

Basic

Ecommerce navigation is the set of menus, categories, filters, search and links that shoppers use to move through an online store and find products.

E-commerce strategy and analyticsOctober 11, 2026

Omnichannel Commerce

Intermediate

Omnichannel commerce connects webshop, marketplaces, stores and social channels with shared product, stock and customer data, so shopping feels like one experience.

E-commerce strategy and analyticsOctober 11, 2026

Omnichannel strategy

Intermediate

An omnichannel strategy connects all your sales and contact channels, online and offline, so customers get the same products, prices and service wherever they shop.

E-commerce strategy and analyticsOctober 11, 2026

Order management

Intermediate

Order management is the process of receiving, processing, shipping and following up customer orders, from checkout to delivery, returns and refunds.

Operations and workflow managementOctober 11, 2026

PIM Administrator

Intermediate

A PIM administrator, or PIM manager, sets up and runs the PIM system: data model, user access, imports, exports and channel connections.

Operations and workflow managementOctober 11, 2026

PIM Business Case Development

Advanced

A document that shows why a company should invest in a PIM system: the current product data problems, costs, expected benefits and risks.

E-commerce strategy and analyticsOctober 11, 2026

PIM Connector

Intermediate

A PIM connector is a ready-made integration that moves product data between a PIM system and a webshop, marketplace, ERP or DAM without manual exports.

Operations and workflow managementOctober 11, 2026

PIM Data Model Extensibility

Advanced

PIM data model extensibility is the ability to add new attributes, product types and relations to a PIM without changing its code or breaking existing data.

Data management and qualityOctober 11, 2026

PIM Governance Framework

Advanced

A PIM data governance framework is the set of roles, rules, workflows and metrics that decide who owns, creates, edits and approves product data in a PIM, and what quality the data must meet before it reaches a sales channel.

Operations and workflow managementOctober 10, 2026

PIM Implementation

Advanced

PIM implementation is the project of setting up a product information management system: data model, imports, enrichment, channel connections, roles and go-live.

Operations and workflow managementOctober 11, 2026

PIM Integration Platform

Advanced

A PIM integration platform connects a product information management system to webshops, marketplaces, ERPs and feeds so product data moves between them without manual exports.

Core concepts and strategyOctober 11, 2026

PIM ROI (Return on Investment)

Intermediate

PIM ROI is the return a PIM system brings compared with what it costs: license, setup, migration and training against time saved and sales gained.

E-commerce strategy and analyticsOctober 11, 2026

PIM Roadmap

Advanced

A PIM roadmap is a phased plan for choosing, implementing and growing a PIM system, with goals, scope, integrations, timeline and owners.

Operations and workflow managementOctober 11, 2026

PIM Solution Architecture

Advanced

PIM solution architecture is the blueprint of how a product information management system is built and connected to sources, channels and other systems.

Operations and workflow managementOctober 11, 2026

PIM System Integrator

Intermediate

A PIM system integrator is an expert or firm specializing in connecting a PIM system with other enterprise applications, ensuring seamless data flow and functionality.

Operations and workflow managementMarch 18, 2026

PIM User Adoption

Intermediate

PIM user adoption is the degree to which the people who should work in a PIM system actually use it for their daily product data work instead of spreadsheets.

Operations and workflow managementOctober 11, 2026

PIM User Experience (UX)

Intermediate

PIM user experience (UX) is how easy a product information management system is to learn and use for the people who edit, check and publish product data every day.

Operations and workflow managementOctober 11, 2026

PIM User Interface (UI)

Basic

The PIM User Interface (UI) is the visual and interactive part of a PIM system that users interact with to manage product information.

Operations and workflow managementMarch 18, 2026

PIM User Roles

Intermediate

PIM user roles are sets of permissions that decide what each person can view, edit and publish in a product information management system.

Operations and workflow managementOctober 11, 2026

PIM Workflow Automation

Intermediate

Letting a PIM system run the repeating steps of a product data workflow on its own, from import and enrichment to quality checks and publishing.

Operations and workflow managementOctober 11, 2026

PIM-as-a-Service

Intermediate

PIM-as-a-Service is product information management software you use as a cloud subscription, hosted and maintained by the provider.

Core conceptsOctober 11, 2026

Personalized Recommendations

Intermediate

Personalized recommendations are product suggestions picked for one shopper based on their behavior, such as views, purchases and searches, and on product similarity.

E-commerce strategy and analyticsOctober 11, 2026

Product Assortment

Intermediate

A product assortment is the full range of products a business sells, including every product line, category and variant, measured by breadth and depth.

Product and catalog managementOctober 11, 2026