E-commerce Dictionary
Not sure what a term means? Find plain-English definitions, real-world examples, and practical tips for PIM, product data, and all things e-commerce.
All Terms
Low-Code Integration
Low-code integration connects software systems through visual builders and ready-made connectors, so you write little or no code to move data between them.
Low-code PIM Configuration
Low-code PIM configuration means setting up a PIM system's data model, rules and channel outputs through settings and templates instead of custom code.
MACH Architecture
A way to build commerce systems from Microservices, API-first, Cloud-native and Headless components that you can combine and replace one by one.
MPN (Manufacturer Part Number)
An MPN (Manufacturer Part Number) is the code a manufacturer gives a product to identify it within its own range.
Marketing Attributes
Marketing attributes are the product characteristics used to position and sell a product, such as benefits, claims, style and perceived quality.
Marketplace Aggregator
A marketplace aggregator is a company that buys small brands selling on marketplaces like Amazon and runs them as one larger business.
Marketplace Compliance
Marketplace compliance refers to adhering to the specific rules, policies, and legal requirements set by online marketplaces for product listings, data, and seller operations. Failure to comply can lead to penalties or account suspension.
Marketplace Integration
Marketplace integration connects your store or product system to online marketplaces, so listings, prices, stock and orders sync without manual work.
Mass actions
Mass actions, or mass product actions, let you apply one change to many products at once instead of editing each product separately.
Master Data Governance (MDG)
Master data governance (MDG) is the set of rules, roles and processes that control how master data such as product, customer and supplier records is created, changed and checked.
Master Data Management (MDM)
Master data management (MDM) is the discipline and software for keeping one trusted version of core business data, such as products, customers, suppliers and locations, across all systems.
Media Asset Linking
Media asset linking is connecting images, videos, manuals and other files to the right product or variant record, with their role, order and channel.
Media management
Media management is organizing, storing and distributing product images, videos and documents so every channel shows the right, current files for each product.
Metadata Layer
A metadata layer holds the definitions, types, rules and relationships that describe your data, so people and systems know what each field means and how to use it.
Metadata Management
Metadata management is defining, organizing and governing the data that describes your data, such as field definitions, units, value lists and ownership.
Microservices Architecture
A way of building software as small, independent services that each do one job, talk through APIs, and can be deployed and scaled separately.
Middleware
Ecommerce middleware is software that sits between your store and other systems, such as ERP, PIM and marketplaces, and moves and translates data between them.
Multi-channel inventory management
Multi-channel inventory management is keeping one accurate stock count for products you sell on several channels, so every channel shows what you can actually ship.
Multi-channel retailing
Multi-channel retailing is selling the same products through several separate channels at once, such as a webshop, marketplaces, social shops and a physical store.
Multi-domain MDM
Multi-domain MDM is master data management that governs several data domains, such as customers, products, suppliers and locations, in one system.
Multi-tenant SaaS PIM
A SaaS PIM is a product information management application you rent as an online service; in a multi-tenant setup, many customers share one platform with their data kept separate.
Multichannel marketing
Multichannel marketing involves using multiple independent channels to interact with customers. It focuses on reaching customers wherever they are, maintaining consistent messaging across each touchpoint.
Navigation
Ecommerce navigation is the set of menus, categories, filters, search and links that shoppers use to move through an online store and find products.
Omnichannel Commerce
Omnichannel commerce connects webshop, marketplaces, stores and social channels with shared product, stock and customer data, so shopping feels like one experience.
Omnichannel strategy
An omnichannel strategy connects all your sales and contact channels, online and offline, so customers get the same products, prices and service wherever they shop.
Order management
Order management is the process of receiving, processing, shipping and following up customer orders, from checkout to delivery, returns and refunds.
PIM Administrator
A PIM administrator, or PIM manager, sets up and runs the PIM system: data model, user access, imports, exports and channel connections.
PIM Business Case Development
A document that shows why a company should invest in a PIM system: the current product data problems, costs, expected benefits and risks.
PIM Connector
A PIM connector is a ready-made integration that moves product data between a PIM system and a webshop, marketplace, ERP or DAM without manual exports.
PIM Data Model Extensibility
PIM data model extensibility is the ability to add new attributes, product types and relations to a PIM without changing its code or breaking existing data.
PIM Governance Framework
A PIM data governance framework is the set of roles, rules, workflows and metrics that decide who owns, creates, edits and approves product data in a PIM, and what quality the data must meet before it reaches a sales channel.
PIM Implementation
PIM implementation is the project of setting up a product information management system: data model, imports, enrichment, channel connections, roles and go-live.
PIM Integration Platform
A PIM integration platform connects a product information management system to webshops, marketplaces, ERPs and feeds so product data moves between them without manual exports.
PIM ROI (Return on Investment)
PIM ROI is the return a PIM system brings compared with what it costs: license, setup, migration and training against time saved and sales gained.
PIM Roadmap
A PIM roadmap is a phased plan for choosing, implementing and growing a PIM system, with goals, scope, integrations, timeline and owners.
PIM Solution Architecture
PIM solution architecture is the blueprint of how a product information management system is built and connected to sources, channels and other systems.
PIM System Integrator
A PIM system integrator is an expert or firm specializing in connecting a PIM system with other enterprise applications, ensuring seamless data flow and functionality.
PIM User Adoption
PIM user adoption is the degree to which the people who should work in a PIM system actually use it for their daily product data work instead of spreadsheets.
PIM User Experience (UX)
PIM user experience (UX) is how easy a product information management system is to learn and use for the people who edit, check and publish product data every day.
PIM User Interface (UI)
The PIM User Interface (UI) is the visual and interactive part of a PIM system that users interact with to manage product information.
PIM User Roles
PIM user roles are sets of permissions that decide what each person can view, edit and publish in a product information management system.
PIM Workflow Automation
Letting a PIM system run the repeating steps of a product data workflow on its own, from import and enrichment to quality checks and publishing.
PIM-as-a-Service
PIM-as-a-Service is product information management software you use as a cloud subscription, hosted and maintained by the provider.
Personalized Recommendations
Personalized recommendations are product suggestions picked for one shopper based on their behavior, such as views, purchases and searches, and on product similarity.
Product Assortment
A product assortment is the full range of products a business sells, including every product line, category and variant, measured by breadth and depth.